Call for selection of an implementing agency for a multi-program aimed at promoting European fodder in Japan, Vietnam, Indonesia and Taiwan

The purpose of this call is to select an Implementing Body for the continuation of the ongoing campaign promoting dehydrated fodder in Japan, Vietnam, Indonesia and Taiwan. The goal of this campaign is to increase awareness and knowledge of European dehydrated fodder and related production practices in Japan, Vietnam, Indonesia and Taiwan. The focus is on presenting the distinctive attributes of these products, particularly in terms of quality, traceability, sustainability, and safety. The campaign activities must be tailored to each target market, and all materials produced during implementation should be delivered in the respective local languages.